What Is a Hotspot?
A hotspot is any location where a
wireless network provides Internet access to the public places.These hotspots
became popular over a decade ago at eating establishments such as coffee houses
and are now found anywhere people congregate (malls, airports, hotels,
etc.).Hotspots have grown in number, and grown more important, as more people
have shifted to laptops and smartphones.
Wi-Fi is no longer considered a
luxury. In fact, most consumers today assume it will be available, and are
frustrated when it’s not. Wi-Fi is more than an added benefit, it's an
expectation.
If
you don’t offer Wi-Fi Internet access people will go to another place.
And this means – less profit for
you!
What Kind of Equipment is
Required?
Basic HotSpot equipment is
inexpensive.
A Hotspot basically consists of
an:
• Internet connection
• Cloud Server that controls
customer’s wireless laptops/smartphones
• Access Point/Router
How Do I Make Money With Hotspot?
You make money every time someone
walks into your Wi-Fi area and opens a laptop or PDA computer. Here is how it
works: Your equipment should be configured as open and easily discoverable.
This is what you want – customers
should find your Access Point easily and be able to connect to it. They will
type some URL (like www.google.com) in order to start browsing, but instead of
getting that page, they will be redirected to your login page, which is
displayed by Nanovise HotSpot software.
Advertising Local Businesses: Sell your neighboring businesses
advertising space that will be seen by anyone joining your HotSpot!
Premium Access: Pay for wifi to get ad-free wi-fi and/or higher
speed than normal speed. In addition to a free access mode, you can allow
faster connections for a fee.
Social Network Connection: Connecting with customers on social
networking like FB page, to increase repeat customers.
Offer: Promote a new product/service or call attention to an
existing sale!
Increase Customer Stay: Simple
logic, the longer a customer stays, the more they are buying! by free sign-in
process.
You can also advertise those
businesses who are donating bandwidth.
What are Expenses for HotSpot Business Starters ?
HotSpot can be created with
little effort and expense if you choose smart solution. Instead of traditional
solution which includes client side server and wifi billing software for which
you need a computer and associates hardware, ticket printing machine and few
persons to manage all these, if you choose Nanovise Cloud management HotSpot
then you can save all these unnecessary expenses and there is zero maintenance.
For hotspot only you need a
decent ISP. Access point according to the need and a Nanovise master router.
That's it, rest will be taken care of by Nanovise in a very less monthly
charge.
Secure WiFi HotSpot Network
Use WiFi HotSpot management
software to secure your network and block unwanted users. With the HotSpot
software each user is redirected to the HotSpot authentication page. Valid
login accounts are required in order to gain Internet access via your Hotspot
network. Without correct username and password, user will not be able to use
your services.
If you accept credit cards,
customers will expect SSL (Secure connection) to your payment gateway. Only
then, customer will proceed to checkout page and pay for usage.
Limit Internet Bandwidth
Slow Wi-Fi is as bad as no Wi-Fi.
Now days nothing frustrates customer more than a low-quality, slow Wi-Fi
connection. High-quality, fast Wi-Fi is essentially a positive reflection of
your own business. For that you need to limit the download and upload speed of
each login, so that everyone gets equal speed. And fun part is you can change
it in future if necessary.